The purpose of economies is to serve societies and the natural world, not the other way around. This principle calls for a transformation of how growth and development is conceived and pursued. The new growth and development model takes account not only of economic success, but also social and environmental success. It recognizes that what is good for the economy is not necessarily good for society and the environment. It also acknowledges that policies are conceived under uncertainty about the conditions that they are meant to address.
The new flourishing-centered growth and development model promotes inclusion and sustainability. Furthermore, in recognition that public policy and business strategy are made in the presence of radical uncertainty, the new model also promotes adaptability and resilience. These features are not viewed as automatic by-products of economic growth, but rather as objectives to be pursued through policymaking, institution building, social norms and business goals.
The new growth and development model rests on new types of social contract, bringing the economic, social and environmental needs of citizens and the purposes of business into closer alignment with the objectives of national governments, and bringing the objectives of national governments into closer alignment with multilateral institutions.